The Voice of the Gulf South: During and after Katrina, The Big 870 WWL-am and WWL.com were the voice of hope, the “Lifeline” that locals and the entire nation depended on for the full story of what was really going on in New Orleans. Katrina forever embedded WWL into the hearts and minds of the people of the Gulf South. Since Katrina, the hunger for news and information in the region has never been stronger. Listeners turn to WWL for information and leadership through the recovery from the biggest disaster in the history of America. That’s why WWL expanded our brand to include not only The Big 870–WWL-am and WWL.com, but 105.3–WWL-fm, and WWLOnDemand 1350am . Together they comprise the WWL complex that is THE News, Talk & Sports leader.
*WWL FIRST News: With the largest radio news staff in the region, WWL radio's journalistic team provides breaking news, up to the minute information, weather, traffic, sports and more. WWL Radio is among the most respected radio stations in America. WWL has won numerous national, regional and local awards for broadcast excellence for our work long before, during and after Hurricane Katrina. These awards include National Edward R. Murrow Awards, the highest honor in broadcast journalism.
*WWL FIRST Talk: WWL talk shows tackle the issues that matter most to the people of the Gulf South. We challenge leaders and residents alike to examine the topics that influence our lives and come up with the best solutions. We also hold our politicians accountable for their actions or lack there of. And, sometimes we just chat like neighbors and friends on our radio front porch.
*WWL FIRST Traffic: With a traffic plane, jam cams across the area, traffic reporters on the scene and traffic tips; WWL Radio also keeps you informed about the conditions on the roads.
*WWL FIRST Weather: With four meteorologists providing us the latest weather information from the Channel 4 Weather Center, WWL radio makes sure listeners in our region are informed and safe.
*WWL FIRST Sports: WWL has the most experienced and largest sports team in the Gulf South, bringing our listeners the latest from New Orleans, Baton Rouge and across the country. WWL Radio is the home of the New Orleans Saints and the LSU Tigers. We are, in fact, the flagship station of your New Orleans Saints' Radio Network.
*WWL Coverage: WWL’s superior AM coverage speaks to not just the current citizens of the New Orleans Metro but to both displaced citizens and returning residents. With a a 50,000 watt “clear signal” frequency: DAYtime WWL spans five states—from the Texas Gulf Cost to Florida; NIGHTtime WWL covers the entire Central U.S.—reaching 30-plus states and portions of Canada. In addition, WWL's signal is heard in the far corners of the globe. Reception reports are received on a regular basis from as far away as Europe, Japan and Asia. WWL’s FM coverage provides superior building penetration to enhance in-office listening. With the AM-FM combo there are no listening barriers anywhere you go in the entire region.
WWL is an Entercom Communications Station affiliated with the CBS radio Network, and is also the Flagship station of the New Orleans Saints Radio Network.
*EMS: WWL is the Emergency Management Station for the Gulf South Region. The federal government’s official name for WWL is P.E.P, Primary Entry Point or LP1 (Local Primary#1). This officially means that in times of crisis, all other TV and radio stations in the region MUST MONITOR WWL as mandated by the federal government. Truly, WWL is the “Voice of the Gulf South” and that voice will now be heard everyday on 870am, 105.3fm, WWL.com and WWLOnDemand @ 1350am.