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Posted: Wednesday, 05 February 2014 8:23AM

Smoothie King Arena?

The New Orleans Arena could soon have a new name.

The Pelicans have reportedly called a news conference for Thursday to announce a naming rights sponsor for the arena.

WWL TV says, "Sources say that naming rights sponsor is believed to be Smoothie King."

Smoothie King has more than 600 stores across the country and is based in Jefferson Parish.

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