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Posted: Thursday, 31 January 2013 6:15AM

Study: Why Broke, Ambitious Millennials Love New Orleans



With New Orleans getting so much publicity from the Super Bowl, city and state leaders are hoping people not only want to come as tourists but also to work and live too.  New research seems to point out that's already happening with the Millennial Generation.

A visiting scholar hosts a discussion tonight about what she calls the Crash Generation and why these broke, yet ambitious twenty-somethings love New Orleans.

Author and journalist Nona Willis Aronowitz with the Roosevelt Institute  argues that some young professionals feel their degrees, activism, or artistic impulses will go furthest in a smaller city in need of TLC.  "They saw a really burgeoning community in New Orleans and they thought not only could they do good there and they could maybe start their own business or do something to help the community, but they also could afford it."  And New Orleans she says has particularly been shielded from the worst of the downturn.

In part the draw is the metro area's affordablity, especially for the Millenial Generation who got hit hard during the Great Recession. 

Nona Willis Aronowitz is hosting a presentation tonight on her findings.  The discussion will include the appeal of migrating to New Orleans for entrepreneurial Millennials at iSeatz in the IP Building from 7-9pm.  Aronowitz, a recipient of a Roosevelt Institute Pipeline Fellowship, is working on a book on the effect of the recession on Millennial Americans,

"The Crash Generation: Why Broke, Ambitious Millennials Love New Orleans" is open to the public, but please RSVP to nola_pipeline@rooseveltinstitute.org to receive a one page list summarizing the issues to be discussed as well as suggested background reading. Attendees are encouraged to arrive early, as parking may be a concern due to Super Bowl traffic.
 

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Locations : New Orleans
People : Nona Willis Aronowitz
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