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Posted: Thursday, 20 September 2012 7:59AM

AT&T brings texting & driving awareness campaign to New Orleans



How dangerous is texting and driving?  According to the National Safety Council, someone is injured or killed every five minutes in a crash involving a driver who is texting. Some drivers tell us when they witness others texting and driving, it makes them want to drive dangerously.

"Road rage.  Definitely road rage," is how one woman described her feelings when she sees other drivers trying to text while in traffic.  "Louisiana drivers are bad enough."

"Oh it's one of the worst things you could possibly do is text and drive," said another commuter.

One of the nation's major cellular phone services is in New Orleans today to launch a safety campaign aimed at younger drivers.

Sue Sperry with AT&T says the point of the "It Can Wait" campaign is to let drivers know that  there's no message so important it can't wait until a driver gets a chance to pull over safely.

"It can lead to an accident and injury and death" if they don't, said Sperry.

AT&T will have their texting and driving simulator at the DIllard University campus today.

"You wear these special goggles inside a real car and there's a monitor where people can watch and see what you're doing," Sperry explained. "Invariably, they crash the car. For the time it takes to send a text, you might have driven the length of three football fields with your eyes closed.  That's the equivalent."

Filed Under :  
Topics : Disaster_Accident
Social :
Locations : LouisianaNew Orleans
People : Sue Sperry
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