Small Business Saturday

November 24, 2017 - 10:18 pm
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(WWL.com)  The National Federation of Independent Businesses expect 82 percent of those surveyed will participate in Small Business Saturday. 

The special shopping day was created in a joint partnership by American Express and the NFIB. NFIB State Director Dawn Starns says shopping small businesses is a great way to keep your dollars in your community.

"Folks don't necessarily realize that shopping at a big-box store, those dollars are leaving the state, leaving their communities going back to some big headquarters."
 
Surveys show that 61-percent of consumers are aware of Small Business Saturday and 82-percent of those plan to shop and eat at a small independently owned business. Starns says the momentum has been picking up. 
 
"It's estimated that 112 million people reported shopping with small business owners last year.  That's a 13 percent increase over the previous year." 
 
Starns says when you patronize local smaller business, you aren’t just shopping with a business owner, you are shopping with people you know and trust. 
 
"The small business owners in their area, those small shops, are the ones involved in their community and giving back on a regular basis.  This is just a great way to patronize your friends and your neighbors." 

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